Increasing Demand For Paint Protection Films And NVH Films Is Expected To Boost The Automotive Film Market

Automotive films are widely used to protect interior as well as exterior parts of a vehicle. These films are available in a variety of colors, shades, and graphics. Several types of films are available in the market, such as paint windows tinting films, protection film, graphics wrap films, decals, and NVH laminates. These films are exclusively designed for improved driving experience, comfort, safety, and style.

Fast Wrap Films

Arlon Graphics LLC recently developed a repositionable cast film called “SLX Cast Wrap”. This film is designed with FLITE Technology and delivers reliable and vibrant print quality. This film is intended for single installer and offers fast wrap for full or partial portion of vehicles and fleet applications.

FLITE Technology is a sort of lite contact system, which helps float graphics over a substrate till intense pressure is applied. It ensures quick installation and long-term bond around deep channels, complex curves, and rivets.

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Arlon also suggests the use of the “Series 3270 Overlaminate” while applying the SLX Cast Wrap. The overlaminate is designed to protect and extend the lifespan of printed graphics.

Next-generation Window Tint 

Llumar recently developed a windows tint called “FormulaOne Stratos”. It is composed with infrared absorbing capabilities, discards up to 63% of solar heat, and protects passengers from harmful UV rays.

Its trademark Hybrid-Matrix technology uses multiple layers manufactured with billions of nanoscopic particles for achieving advanced infrared absorbing capabilities.

Market Overview

According to Grand View Research, Inc., the global automotive film market is set to achieve around USD 10.1 billion by 2025. Growing demand for NVH films and paint protection films can propel the market.

Exterior films are estimated to show substantial growth owing to rising demand for trendy wraps in the automotive industry. The interior application segment is anticipated to dominate the market over the forecast period (2011–2021). These applications include reduction of noise, vibration, and harshness, and UV protection to ensure comfort of a vehicle. Aftermarket solutions are estimated to dominate the market over the study period.

In 2016, North America captured the largest market share due to high demand for paint protection, wraps, and tinting. Asia Pacific is anticipated to experience significant growth in future.

3M, SunTek Films, Avery Dennison, Arlon Graphics, LLC, and DuPont are some of the leading market players operating in the market.

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