Digital Map Market to Usher New Ways of Travel!


The global digital map market is expected to reach a valuation of USD 8.76 billion by 2025, as per a report by Grand View Research, Inc. Digital maps are vital in current times due to proliferation of smartphones and integration of geoinformatic systems in automotive and consumer electronic applications. The advent of self-driving cars and increasing interest by city planners to assist them in creating urban developments such as schools and highways can encourage developments in the field. Presence of applications such as Google Maps and Nokia HERE are testament to urgent demand for online maps by consumers.

Prominent ride-sharing applications such as Ola have mushroomed globally by leveraging on digital maps. Location-based services offered by Google and Apple have made it easier for tourists and locals to traverse through difficult neighborhoods. Location intelligence has acted as a key component for businesses undergoing digital transformation. Sectors such as logistics, telecommunications, engineering, and government are increasingly relying on digital maps to analyze data before making critical decisions. For instance, Emapa Inc., a Polish company, has continuously updated digital maps of Poland replete with latest landmarks and buildings, making it easier for residents.

Digital Map Markets

Emergence of drones or unmanned aerial vehicles have revolutionized aerial mapping. Accuracy and precision of geoinformation provided with the assistance of drones can lead to faster development in agriculture, water resources information system, mining, etc. Furthermore, indoor maps are gaining prominence owing to development of vast malls, sports complexes, and other commercial buildings. For example, Apple Maps, a product of Apple Inc. that provides detailed information to navigate airport terminals. Furthermore, HERE Technologies has decided to acquire Micello, Inc., which focuses on creation, editing, and publishing of indoor maps.

The digital map market can expand in size at a CAGR of 11.5% from 2017 to 2025 (forecast period) due to rapidly growing number of smartphone and Internet users. Increasing attention given to digital cartography and subsequent demand from navigational application developers are expected to drive the market. In addition, applications such as smart parking, traffic management, and logistics management, which offer real-time updates can pave new growth opportunities. Rising demand for topographical information systems is projected to play a key role in the forthcoming years. Key market players include ESRI, Inc.; Google, Inc.; Apple Inc.; and TomTom International B.V.


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